Two green bottles of About Time Time Wet skincare serum on a white surface with spilled liquid around them.

ABOUT TIME WE MET

CLIENT PROFILE

About Time We Met is an Aussie wellbeing skincare brand that blends nature and the science of Sandalwood for amazing results. My role: visually communicate the ingredient science behind the product in a way that felt educational, not clinical.

WHAT WE DID

Bite-sized brand storytelling broke down product benefits and the science of Sandalwood into content people would actually stop and read. Posts balanced product statistics, customer reviews, and sustainability messaging, keeping the brand's ethical values visible without it feeling like a lecture.

RESULTS + IMPACT
  • Built a cohesive visual identity that elevated the brand's Instagram presence with a clean, modern aesthetic

  • Educational content made ingredient science approachable for a wellness-focused, values-driven audience

  • Consistent output positioned the brand's sustainability and efficacy story clearly across every post